Digital Marketing

Here at Pumpkin, we’ve seen a lot of websites. More websites than most people should have to see in a lifetime, to be honest.   Some are awash with bells and whistles. Others are so sparse that you expect tumbleweed to roll across the screen at any moment.  Anyway, the fact is, there are lots of […]

You want to be seen by potential customers on search engine results pages.  You have two choices. Get your website ranking organically, or go down the paid route with pay-per-click (PPC). Both options have the same overall goal — generating revenue from the new business they bring in. What’s the best way to achieve that