Marketing data and analytics

What works? What doesn’t?
Data in plain English

A key part of website design, SEO and content and any digital marketing endeavour is the ability to see how it’s performing. 

That’s down to marketing data and analytics. It prevents good work (and good money) from being wasted. 

It’s more than simply monitoring your marketing data and analytics. We also: 

Plain-English data and analytics

The great thing about data is that it tells you a lot. 

The problem with data? Well, it tells you a lot. 

We pick out the details which matter to you. They make a difference to your bottom line. You’ll be glad to hear that these details are delivered in plain English — not bewildering data twaddle.

You’ll receive clear, unambiguous monthly reports, plus easy-to-follow advice on where to concentrate marketing resources — and where to spend less money.

Marketing data and analytics —
How it works

When you hire us for website design, Google ads management or Facebook ads, data and analytics are available as part of the package. The reason for this is simple: 

We want your marketing to work.  

For example, you’ll discover:

Once you know this, it’s a game changer. 

It allows you to focus only on marketing strategies which get profitable results. 

Call Neil and Sonya on 01489 590092 or just click on the big button. 

What else? Why not ask about us:

Facebook ads

It's easy to waste money on Facebook ads. With our expertise, your investment reaps a guaranteed return.

Google ads

Intelligent keyword research, persuasive landing pages and conversion tracking. Your ad spend is worth every penny.

What do people say?

"Our New Website and SEO strategy was transformational. We have had so many bookings through the website and from people who have found us through Google and Social Media, to the extent that we are full for the next 6 months of weekend bookings."
Jennifer Burgis
Owner - Burton Springs Fishing and Holidays
"Thanks for all the work on the new website. My team report the best executed, most straight forward and well-supported launch of a new website they have experienced and this is our number 4!"
Martin Ingram
Managing Director - Josef Seibel UK Ltd
"Pumpkin's knowledge and expertise has helped us create a thriving and effective e-commerce platform. The teamwork has been outstanding and we have developed a really strong partnership with Pumpkin, which we hope to build on in the future."
Sarah Collins
Marketing Manager - Rick Stein
"We are a corporate finance firm based in Knightsbridge with few IT or website skills. We rely on Pumpkin to look after us to ensure the smooth running of our website and communication systems. Their calm manner and detailed knowledge make this aspect of our business stress free leaving us to free to look after our advisory clients."
Richard Hines
Founder - Hines Associates Ltd
Pumpkin have done a superb job managing and refining our PPC campaigns. They have set up excellent analytic systems allowing us to accurately judge the online demand for our services and also know the effectiveness of the various forms of advertising we use. Their SEO campaign has greatly improved our natural search rankings and gained us countless new customers.
Penny Searles
CEO - Smart Drivers Club
Our latest projects

New website for the Intensive Care National Audit & Research Centre (ICNARC)

ICNARC wanted a new website with a cleaner look and user-friendly navigation. This was a complex website. It required multi-functionality while remaining incredibly easy to use. Their staff regularly update the website so, importantly, it also had to be simple for them to add new content. Find out how we managed it.

Rick Stein’s new website

Rick Stein’s previous website was 7 years old and in need of a fresh look and feel. During lockdown, we were asked to update it. The deadline was challenging — 2 months — but we did it. In fact, we launched Rick’s new website, combining WordPress and Shopify, within just 6 weeks.